May 25, 2022
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The commitment to promote better product experiences must be part of the company culture. To do this, development teams must have Business Email List adequate tools to analyze user behavior. Without an investment in analytics, it is not possible to fully exploit the potential of your product. Based on the data available in the intelligence reports, it is Business Email List possible to make the necessary changes to improve the way users interact with the product. In this process, it is essential to create an environment that encourages user feedback. No one better than the customer to evaluate the product experience, so be very attentive to Business Email List what your audience has to say. Following discussion forums and comments on social networks is essential in this regard. Also, if possible, your product should have a Business Email List platform that allows user interaction , opening space for feedback. With feedback Business Email List incentives and constant monitoring of behavioral data, you leave room to improve consumer engagement, which is Business Email List one of the pillars for a successful PX strategy. Monitor the ups and downs of engagement rate to understand which aspects of your products are most conducive to user Business Email List experience. After doing this study, modify the items that can improve XP. Next, we will read some factors that influence this concept, mainly aimed at the software industry. Fitness for purpose When developing Business Email List your PX strategy, it is important to consider fit for purpose, that is, whether the product has the necessary features to meet user needs. sensory design Sensory design refers to how the product Business Email List attracts the consumer, whether it is visual, tactile, sound, etc. Usability The greater the usability of the product, the more satisfied the consumer will be. This factor refers to the ease that the user finds when using the product. Learning capacity A good product experience should be Business Email List intuitive, with features that are easy to learn, eliminating excessive trial and error.